Wave One
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Objective
To generate leads for premium residential projects by Wave, with pricing starting at ₹1.5 crore and above.
The Challenge
The key challenge was to effectively target high-income groups, HNIs, and high-intent individuals within a crowded and competitive real estate market.
Approach
• Deployed a targeted, intent-based audience strategy with a primary focus on Google Search.
• Engaged interest-based audiences by analyzing and leveraging user behavior.
• Strengthened top-of-funnel efforts through strategic display campaigns.
+
Leads /month
%
Quality Lead
Rs
Lead Cost
The Benefits
- Improved Audience Precision
- Data-Driven Insights
- Increased Brand Credibility
- Scalability of Strategy
- Enhanced Visibility in Competitive Market
- Greater Awareness through Display Campaigns
- Cost-Efficient Lead Generation
Project Detail
Client
Wave One
Services
Lead Generation